With an increasing number of customer interactions shifting online, the banking and finance industry has to get acquainted with digital tools to engage with customers. It's more important now than ever to be available on the channels that customers are most active on, understand what their pain points are, and find ways to resolve them in the quickest possible time. This is something that WhatsApp as a channel is capable of offering.
WhatsApp has quickly climbed the ranks to become the defacto peer-to-peer messaging platform. Most people read their WhatsApp messages before they check email or SMS, which goes on to show that the effectiveness of WhatsApp is unparalleled.
Businesses too are tapping into the power of this channel for brand visibility and communication. If you are looking to consistently engage with customers by sending timely messages and updates, you would soon realize that it is next to impossible to type out individual messages especially, if you have a lot of customers to cater to. This is where template messages on WhatsApp Business API come to play.
We have created a collection of quick and easy-to-use templates that you can pick up on the go and send to your customers, in turn, making your conversations lively and packed with engaging content. These templates are a sure-fire way to make superior brand connections with your customers in real-time.
So, let’s get started right away.