Today businesses are looking for ways to make superior brand connections with customers. What better way to do this than with the most popular instant messaging platform of our times—WhatsApp? The WhatsApp Business Platform is the one-stop shop for all your communication needs. With it, you can have real-time conversations with customers, send timely alerts and updates to them and take your customer experience game to a whole new level.
With WhatsApp Business API you can send automated bulk messages that reach thousands of customers in just a few clicks and share important notifications, alerts, festive offers, coupons, and much more.
One of the best times to get in touch with customers is during festivals when you can encourage customers to connect with your brand through discounts, offers, sales, gift cards, free shipping, and much more. In this post, we take a look at how you can use WhatsApp template messages to engage with customers on the occasion of Halloween. But before that, let us take a quick look at what this festival is all about.
What is Halloween?
Halloween also known as All Hallows Eve is a festival celebrated on 31st Oct. It is rooted in the age-old Celtic festival of Samhain which involves lighting a bonfire and wearing costumes to keep ghosts away. Today Halloween is a pop culture festival popularized by the US. People celebrate Halloween by going to costume parties, carving jack-o-lanterns, watching horror movies, and sharing spooky stories. Kids dress up in fun costumes and go trick or treating.
