Today businesses are looking for ways to make superior brand connections with customers. What better way to do this than with the most popular instant messaging platform of our times—WhatsApp? The WhatsApp Business Platform is the one-stop shop for all your communication needs. With it, you can have real-time conversations with customers, send timely alerts and updates to them and take your customer experience game to a whole new level.
With WhatsApp Business API you can send automated bulk messages that reach thousands of customers in just a few clicks and share important notifications, alerts, festive offers, coupons, and much more.
One of the best times to get in touch with customers is during festivals when you can encourage customers to connect with your brand through discounts, offers, sales, gift cards, free shipping, and much more. In this post, we take a look at how you can use WhatsApp template messages to engage with customers on the occasion of the Prophet’s Birthday. But before that, let us take a quick look at what this festival is all about.
What is Mawlid or the Prophet’s Birthday?
The Birth of the Prophet or mawlid as it is known in colloquial Arabic is the observance of the birth of the Islamic Prophet Muhammad which coincides with the 3rd month of the Islamic Calendar. Every year, on this day tens of thousands of Muslims across the world celebrate the birth of the Prophet, honouring his life.
The Prophet was believed to be the most important messenger of God to whom the Quran was revealed. Devotees decorate their homes, visit mosques to listen to speeches about the Prophet, and partake in the communal meals organized.
